THE WHAT? Target is stocking its shelves with more than 1,000 wellness products to support its customers on their wellness journey. The new products span multiple categories from apparel to supplements and tech.
THE DETAILS Many of the ranges ushered in are exclusive to Target, including Ghia, Good & Gather, Being Frenshe, Blogilates, Sechey and All in Motion. The retailer has also launched an online wellness destination featuring ideas, products, meal inspiration and deals.
THE WHY? Rick Gomez, Executive Vice President and Chief Food, Essentials and Beauty Officer, Target, comments, “Wellness has been redefined to encompass a more holistic way of living — and it’s also different for every person. That’s why Target is delivering like no other retailer, offering guests the ultimate destination to support their wellness journey, whether that’s enjoying a non-alcoholic beverage from Sechey or stocking up on Bloom to get their daily greens. We’re making it fun and easy for our guests to discover new products at a great value, with more than 1,000 new wellness products, starting at just $1.99.”